Case summary Assignment Example | Topics and Well Written Essays - 250 words - 1

Case summary - Assignment Example Furthermore the locality of the airline provides it with a competitive advantage as it is located in the region of Dubai which is the hub to several important cities throughout the world. Other than the locality the company does not face any issues from the unions and is owned by a single shareholder. The company is indulged in carefully attending to the customer’s needs and wants. The airline has quite strong relationships with its suppliers such as Airbus and Boeing and the airline even enjoys the benefits of government help as well as subsidized fuel. These advantages may prove to be a disadvantage if it wants to make a mark in other localities. It even experiences immense competition from domestic competitors such as Etihad Airlines as they are even performing quite well and are satisfying customer needs and wants in a successful manner. A major problem that the airline is experiencing is that its customers who are basically businesses and their employees are trying to cut down on their travelling